Google announced the Pixel 11 lineup at its Made by Google 2026 event today, raising the base price to $899 while doubling storage to 256GB. The company also unveiled Pixel Tag, a $29 AirTag competitor, and expanded Gemini AI features across its hardware.
Pixel 11 pricing and storage changes
The standard Pixel 11 costs $100 more than its predecessor, jumping from $799 to $899. Google dropped the 128GB option entirely, making 256GB the new baseline. The company cited the ongoing RAM supply shortage as a factor in the price increase.
The redesigned camera bar is 40% thinner than the Pixel 10's version and now uses an all-glass surface spanning the phone's width. Colors include Frost, Hibiscus, Pistachio, and Obsidian.
Pro models emphasize durability
The Pixel 11 Pro starts at $1,099, up from $999. Google focused on durability improvements: better drop resistance and a new anti-scratch display coating that the company claims offers twice the scratch resistance of Pixel 10 Pro models. The Obsidian color now has an all-matte finish. Other options are Canyon, Fog, and Olive.
The Pixel 11 Pro Fold lost nearly 10% of its weight and almost 1mm of thickness compared to last year's model. It uses a glass-fiber composite back cover and redesigned hinge that Google says make it three times more durable than the Pixel 10 Pro Fold. The foldable adds a 48-megapixel main camera and 30x Super Zoom.
Direct comparison of this year's flagship specs
Pixel Tag takes on Apple's AirTag
Google finally has a Bluetooth tracker. Pixel Tag costs $29 for one or $99 for a four-pack, undercutting Apple's AirTag ($29 single, $99 four-pack) by matching the price while connecting to Android's Find Hub network instead of Apple's Find My. Users can locate the tag through the Find Hub app or from a Pixel Watch.
Pixel Buds users can ask Gemini to find or ring a Pixel Tag by voice. The feature adds a hands-free option for locating tagged items.
Pixel Watch 5 adds health tracking
The Pixel Watch 5 starts at $399 for the 41mm model and $429 for the 45mm version. A Stephen Curry edition runs $579 with an exclusive workout-focused design.
New health features include monthly blood pressure trend summaries and insulin resistance tracking in the Google Health app. These are pattern-spotting tools, not diagnostic devices. Google also released the Pixel Buds Pro in a new Olive color.
Detailed comparison of watch generations
Gemini gains voice and accessibility features
Live Transcribe now supports American Sign Language. Using the Pixel Camera, the phone translates sign language into text in real time.
A new voice feature called Rambler handles messy speech. Google designed it to understand run-on sentences, filler words, and unstructured phrasing rather than requiring carefully spoken commands. Circle to Search now works directly from the Pixel Camera, letting users identify objects, search, translate text, or ask questions about their surroundings without switching apps.
More on Gemini camera features
Logicity's Take
The $100 price hike across the Pixel 11 lineup is the story here. Google blamed supply constraints, but doubling base storage to 256GB also lets them hold margins while appearing generous. The Pixel Tag pricing matches Apple exactly, which positions it as a direct substitute for Android users rather than a budget alternative. Whether Rambler's messy-speech recognition actually works will matter more for daily use than any spec bump.
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Source: TechCrunch / Lauren Forristal
Huma Shazia
Senior AI & Tech Writer
Produced with AI assistance and reviewed by the Logicity editorial team. Learn more in our Editorial Policy.
