Key Takeaways
[Update: Email] Android Backups Now Count Against Your Google Storage

- Android device settings and app data backups now count against your 15GB free Google storage
- The actual impact is minimal for most users, averaging about 40MB per device
- You can disable specific backup categories in Settings > Accounts and backup > Google Backup
Google is rolling out a policy change that counts Android device settings and app data backups against your free 15GB cloud storage allocation. The company has begun emailing users and updating its support documentation to reflect the new rules. Before you panic about storage caps, the numbers tell a calmer story.
According to Google, the average storage increase per user is roughly 40MB. That's less than the size of a single high-resolution photo. But for users already bumping against the 15GB ceiling, even small additions matter.
What exactly is changing?
Your 15GB of free Google storage has always been shared across Gmail, Google Drive, Docs, Sheets, and more recently Gemini. Third-party services like WhatsApp also claim portions of this pool. Now, Android device backups join the queue.
Two new backup categories are being added to the storage calculation. The first covers SMS messages, call history, and device settings under a "Device data" header. The second backs up configuration data for all installed apps under "App data." Both toggles are enabled by default.
Previously, only MMS data and media earmarked for Google Photos backup counted against storage. Your other device settings lived outside this pool. That free ride is ending.
How to check your backup settings
Navigate to Settings > Accounts and backup > Google Backup > Other device data on your Android phone. You'll see individual toggles for each data category. The app data list is sorted by storage consumption, so your biggest offenders appear first.
The actual storage demands are modest. VLC, one user's largest culprit, requested just 6.1MB. Most apps want even less. Google's email to affected users includes bold text showing current storage usage, the increase from this change, and remaining free space.
Why Google made this change
The upside is better device migration. Transferring to a new phone should become smoother when your app configurations travel with you. Think of it as the settings equivalent of how passkeys simplified authentication. Your next device can restore not just your apps, but how you configured them.
The current Android setup flow already moves apps, contacts, and essentials. This change aims to preserve your preferences too. Whether that convenience justifies the storage cost depends on your situation.
Who should worry about this?
Users already near the 15GB limit have reason to pay attention. If you back up media through Google Photos, keep email attachments forever, or let WhatsApp store chat media to the cloud, you're burning through storage fast. WhatsApp backups started counting against Google One storage in early 2024, and combined with this change, the free tier is getting crowded.
For users with plenty of headroom, 40MB won't register. The math only becomes painful when you're already at 14.9GB.
Options for freeing up space
If you need to claw back storage, start with the new toggles. Turn them off if you don't plan to switch devices soon. The backup is most useful when you lose your phone or migrate to a new one. If neither is imminent, you can disable it without consequence.
- Disable app data backups for apps you won't carry to your next phone
- Turn off Google Photos cloud backup and use local or self-hosted alternatives
- Disable media backups in WhatsApp settings
- Clear out old emails with large attachments
Self-hosted storage solutions or a NAS can replace cloud photo backup entirely. For users willing to invest the setup time, this eliminates the largest storage drain for most accounts.
Paid alternatives
Google One subscriptions start at $1.99 per month for 100GB. For teams managing multiple devices, the $2.99/month 200GB tier allows family sharing across up to five accounts. The 2TB plan at $9.99/month includes additional Gemini AI features and VPN access.
The question is whether 40MB of convenience is worth monthly payments. For most individual users, optimizing existing storage makes more sense than upgrading. For organizations managing device fleets, the calculus shifts toward paid plans.
Logicity's Take
This change is less about squeezing users and more about normalizing backup costs across the platform. Google has been tightening free storage for years, from ending unlimited Google Photos backup in 2021 to counting WhatsApp backups in 2024. The 40MB per device is negligible in isolation, but it signals that every byte will eventually count. IT teams managing company devices should audit backup policies now rather than troubleshoot storage alerts later. For personal users, this is a reminder to treat 15GB as a soft ceiling, not infinite space.
Frequently Asked Questions
Does this affect existing Android backups?
Yes. The new policy applies to all Android device backups, including data already stored. Your current backup will now count against your 15GB allocation.
Can I opt out of the new backup categories?
Yes. Navigate to Settings > Accounts and backup > Google Backup > Other device data and toggle off any categories you don't want backed up.
How much storage do Android backups actually use?
Google estimates roughly 40MB per device on average. Individual usage varies based on how many apps you have and their configuration data.
Will this change affect my Google Photos storage?
Photos storage is separate from device settings backup, though both count against the same 15GB limit. This change adds device settings to the pool, not photo storage rules.
What happens if I run out of storage?
Google will stop backing up your device data and may eventually delete older backups if you remain over quota for an extended period. You'll receive warnings before deletion occurs.
Need Help Implementing This?
Managing storage policies across company devices? Contact Logicity's enterprise advisory team for guidance on backup optimization and cloud storage planning for Android fleets.
Source: Latest news
Manaal Khan
Tech & Innovation Writer
Produced with AI assistance and reviewed by the Logicity editorial team. Learn more in our Editorial Policy.
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